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Mammut Sports Group AG is a leading, Swiss, multinational mountaineering and trekking company headquartered in Seon, Switzerland. The company was founded in 1862.
quattro media was invited to and won the pitch for the media concept and realization of Mammut’s 150-year anniversary and the project “150 peaks” in 2012.
Our successful pitch led to full media production and global media rollout of “Mammut 150 Peak Project".
We developed and created storyboards, produced news feeds, clips, teasers, live transmissions and 8 x 26 min shows in USA, Asia and Europe.
We cooperated closely with Mammut's athletes, national marketing teams and mountaineering associations.
This resulted in a global media success and a 12-month 360° media campaign.
Many projects with Mammut followed until today (3-5 per year) - from athlete and brand activation to production concepts and realization to global media platforming.
Video: 150 Years Anniversary Project
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